Today’s leading brands, global enterprises and social media platforms trust Crisp to deliver a suite of early-warning risk defense, intelligence and compliance solutions for:
We partner with Board Members and C-suite executives to defend their corporate reputations, helping them to mitigate risks that emerge online before they damage business operations and market value.
We partner with Brand Communications visionaries charged with defending the brand reputation of their enterprises, enabling them to rapidly respond to damaging incidents and issues before they become a full-blown crisis.
We partner with digital marketing teams to deliver world-class monitoring and moderation of social media pages and social advertising campaigns, protecting them from harmful content and bad actors intent on disrupting consumer engagement.
We partner with compliance teams to ensure social media activities meet their regulatory obligations, preventing internally and publicly-generated content from violating industry standards for legal and appropriate online engagement.
We partner with pharmacovigilance and drug safety teams to keep their social media presence safe and compliant, detecting potential Adverse Events on brand-sponsored social media pages, advertisements and social listening platforms.
We partner with corporate security teams, empowering them to identify and rapidly respond to online threats made against company executives, employees, assets and public events.
We partner with trust and safety teams to ensure they are the first to know about new online harms before they reach their platforms, defending the integrity of their channels and ensuring the safest online experience for users.
For a family-friendly brand, the margin of error for allowing harmful content to appear on its social media channels was zero.
In recent years a number of high-profile luxury fashion brands have found themselves at the center of controversy, especially on social media.
Unfortunately, the traditional monitoring tools the company had in place couldn’t provide the defense needed to prevent them from becoming a public safety or brand reputation issue.
When these risks surface online they not only disrupt business operations, they can also erode brand trust.
Failure to remain compliant with these standards can result in fines, the shutdown of marketing activities and increased industry regulations.
Their team quickly realized that despite its best efforts, bad actors would stop at nothing to forward their own malicious agendas.
As the popularity of the game expanded and new users joined, threats to players started to evolve dramatically.
The rapid growth of social media engagement programs quickly overwhelmed compliance teams.
What started as a successful campaign launch, quickly put the agency’s client relationship at risk.
Why Brands Face a Greater Risk from Clicks Than Hacks
Internet risks to your enterprise are no longer restricted to cybersecurity threats such as data breaches, phishing attacks, or ransomware. The future financial and reputational health of your organization is at risk simply by virtue of being online.
The Glow and the Shadow of the Halo Effect of Influencers
The ascent of social media influencers as a marketing tactic for brands has encountered occasional turbulence. Ranging from “It’s a little bumpy, so we’re going to leave the seat belt light on” to “Watch out for falling luggage from the overhead bins!”
Brands at Increased Risk for Attack Online
Crisp's, Brands at Risk report highlights that negative comments about brands or companies are surging online, causing untold damage to reputation and putting consumer brand loyalty at risk.
Top Tech: Yorkshire class of 2019 rapidly expand and mark major achievements in a busy 12 months
Top Tech spoke to Crisp about the several milestones they achieved in the last year since being announced as winners of the Mills & Reeve’s Top Tech: Yorkshire 2019.
How a Brand’s “Get Out the Vote” Message Can Help or Hurt
Brands have traditionally steered away from politics for the same reasons you don’t get into it with your angry uncle at Thanksgiving. No matter which side you land on, discussing politics will always alienate someone—a risk most brands aren’t willing to take. Until now.
Arab Countries Call for Boycott of French Products, Brands
Trade associations in several Arab countries are boycotting French brands and products following recent comments made by French President Emmanuel Macron.