Consumer survey: How a recent surge in harmful content is putting brands at risk. Download the report
Corporate Governance
We partner with Board Members and C-suite executives to defend their corporate reputations, helping them to mitigate risks that emerge online before they damage business operations and market value.
Brand Communications
We partner with Brand Communications visionaries charged with defending the brand reputation of their enterprises, enabling them to rapidly respond to damaging incidents and issues before they become a full-blown crisis.
Digital Marketing
We partner with digital marketing teams to deliver world-class monitoring and moderation of social media pages and social advertising campaigns, protecting them from harmful content and bad actors intent on disrupting consumer engagement.
Regulatory Compliance
We partner with compliance teams to ensure social media activities meet their regulatory obligations, preventing internally and publicly-generated content from violating industry standards for legal and appropriate online engagement.
Pharmacovigilance and Drug Safety
We partner with pharmacovigilance and drug safety teams to keep their social media presence safe and compliant, detecting potential Adverse Events on brand-sponsored social media pages, advertisements and social listening platforms.
Corporate Security
We partner with corporate security teams, empowering them to identify and rapidly respond to online threats made against company executives, employees, assets and public events.
Platform Trust and Safety
We partner with trust and safety teams to ensure they are the first to know about new online harms before they reach their platforms, defending the integrity of their channels and ensuring the safest online experience for users.
Social media use is exploding, and the pharmaceutical industry could be in for a major headache.
Leadership is challenging in the best of times. Now, faced with a prolonged pandemic, an economic downturn, nationwide social justice protests, and unprecedented political divisiveness, even the most sophisticated brand leaders are struggling to navigate turbulent waters.
Even with life thrown out of whack by the pandemic, holiday shoppers experience a Pavlovian response when they hear those two little words, “Black Friday.”
The announcement of a promising COVID-19 vaccine candidate has put pharma brands on high alert as they anticipate a surge of misinformation on social media.
One thing is certain amid the economic uncertainty faced by brands—truly listening to customers is a key to surviving and thriving beyond the crisis.
Your company's reputation is a priceless asset. When the character and credibility of your brand are publicly called into question, the damage can have a lasting and dramatic effect on enterprise value.
