Vikram is currently US President of Crisp, where he brings extensive experience as a technology executive driving digital transformation and growth. He also serves as a board member at portfolio companies and as a senior advisor to Baird Capital. Vikram previously served as CEO of ShopLocal, where he spent 6 years creating industry-leading digital solutions for more than one hundred of the nation's top retailers, including Best Buy, CVS, Home Depot, Kohl’s, Lowe’s, Macy’s, Target, Walgreens and Walmart. Vikram started his career at Information Resources Inc (NASD: IRIC), an innovative leader in retail analytics, where he served as Division President. Vikram is a frequent speaker at industry events and has also been featured in CBS News, New York Times, USA Today, among others. Vikram holds a bachelor’s degree in electrical engineering from the Indian Institute of Technology and an MBA and master’s in computer science from the University of Illinois.