Crisp Blog

Expert perspective and curated insights from our Actor Risk Intelligence experts.
Today’s Risk Forecast: Uncertainty With a Chance of Resiliency

Today’s Risk Forecast: Uncertainty With a Chance of Resiliency

Don’t like the weather? In some places they’ll tell you to wait five minutes and it’ll change. The risk landscape isn’t all that different. It changes constantly and the rising frequency of unknown risks makes it difficult to predict when a storm will hit.

Page Spring Seminar Tackles Era of Pervasive Change

Page Spring Seminar Tackles Era of Pervasive Change

Recently I had the pleasure of speaking at the 2021 Page Spring Seminar, the Page Society's largest annual event, which addressed topical and timely issues of critical importance to Chief Communications Officers and other senior communicators.

Safer Internet Day Promotes Online Safety for All

Safer Internet Day Promotes Online Safety for All

The COVID-19 pandemic has touched every aspect of our lives in the past 12 months, including how much we use digital technology and social media. We have turned online to communicate, socialize, learn, and play—with our screen time, in many cases, exceeding our offline activities. 

Harmful Content Takes its Toll on Brands' Social Media Teams

Harmful Content Takes its Toll on Brands' Social Media Teams

Harmful content has always been a necessary evil when engaging directly with consumers. For most brands, it used to be like cosmic radiation from the sun; always there, spiking periodically, but not terribly hazardous at low doses. Then 2020 exploded, releasing Chernobyl-type levels of contamination that have decimated the growth strategies of social media managers.

Protect Against Short Squeezes and Other Coordinated Efforts

Protect Against Short Squeezes and Other Coordinated Efforts

In a move that has now made U.S. national news and gotten the attention of Congress, WallStreetBets, an online agenda-driven group, coordinated purchases that drove up the price of GameStop stock, some 2,000% in less than 30 days. They didn’t stop there, though. They also short squeezed AMC, BlackBerry, and Tootsie Roll, among others. 

Avoid Fumbling Opportunities and Score with Super Bowl Social Media

Avoid Fumbling Opportunities and Score with Super Bowl Social Media

The blueprint for a modern-day Super Bowl winner is a quick-thinking, opportunistic offense and a dominant, adaptable defense. Brands planning their own scenario for social media activities during the Big Game would be wise to embrace the same scheme this year to overcome unprecedented uncertainty.

The New Social Media Audit Is Evolving to a Risk-Aware Approach

The New Social Media Audit Is Evolving to a Risk-Aware Approach

In any other year, you may have just completed the annual social media audit or are preparing to have one done to assess the effectiveness of efforts on your social channels and identify opportunities for improvement. But if we’ve learned anything from the past year, it’s that we still have to plan for a future where the visibility ahead is limited by a dense fog of uncertainty.

Inconsistencies and Irregularities Plague Pharma Social Compliance

Inconsistencies and Irregularities Plague Pharma Social Compliance

Now that the COVID-19 vaccines are being distributed globally, there is a light at the end of the tunnel. A light that, while signaling a return to some sort of normalcy by year’s end, has put pharma companies in the public eye like no other time in recent memory. They are not only confronted with a complex environment of meticulous oversight of industry and government regulators but also a more complicated social media landscape.

Top Brands in Corporate Responsibility and Mastering Emerging Risks

Top Brands in Corporate Responsibility and Mastering Emerging Risks

For 400 American companies, the new year is starting off with a welcome accolade: they have been named to the Newsweek 2021 list of America’s Most Responsible Companies.

Direct Threats Against Brands Add New Component in Reputational Risk

Direct Threats Against Brands Add New Component in Reputational Risk

Sticks and stones may break my bones, but words will never hurt me. Or...will they?

Early-warning Risk Intelligence Allows Brands to Fully Embrace TikTok

Early-warning Risk Intelligence Allows Brands to Fully Embrace TikTok

TikTok, the addictively simple video-sharing social media platform, was officially the most downloaded app of 2020. They beat out Facebook for the most downloads last year, which represents a three-spot jump for TikTok from 2019.

Turning the Page: CCOs Set to Thrive as Vital Brand Stewards

Turning the Page: CCOs Set to Thrive as Vital Brand Stewards

For leadership teams and boards, 2020 will be remembered as a time when chief communication officers stepped up and shined in the midst of turmoil and uncertainty. As brand communicators responded to the ever changing COVID-19 landscape, seamlessly pivoting strategy became the norm.

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