Crisp News

The latest news and information about Crisp and early-warning risk intelligence
- Media Coverage

Digital Leaders announces the Digital Leaders 100 winners for 2020

Crisp are named winners of the AI Innovation of the Year award at the Digital Leaders 100.

Anti Ad Ad Club Tells TikTok’ers To “Kill Brands, Get Paid”
- Alerts

Anti Ad Ad Club Tells TikTok’ers To “Kill Brands, Get Paid”

In their attempt to take down some of the world’s largest brands, MSCHF has created the Anti Ad Ad Club (their 31st drop), to “kill brands and get paid.”

How Harmful Content Online Has Put Brands at Risk
- Blog

How Harmful Content Online Has Put Brands at Risk

It’s no secret that social media usage among consumers has increased, in some cases exponentially, since the beginning of the pandemic. As a result of COVID-19, people around the globe have been isolated from each other, compelling them to turn to online platforms for their social media interactions, and creating a surge in users and content. 

Hatejacking: When Bad People Target and Exploit Good Brands
- Blog

Hatejacking: When Bad People Target and Exploit Good Brands

Think about who poses a credible threat to your brand. Did you include web-savvy bigots, soft-brained conspiracists, and grifters or opportunists affiliated with the alt-right?

Pharma Marketing Teams Have to Prepare for COVID Vaccine Rollout
- Alerts

Pharma Marketing Teams Have to Prepare for COVID Vaccine Rollout

As a COVID-19 vaccine hits the market, there will be debate about whether or not it’s safe—and it will be up to pharma brands to take an active role in educating and informing consumers on the channels they turn to for information, including social media.

When Bigoted or Racist Employees Reveal Themselves Online
- Blog

When Bigoted or Racist Employees Reveal Themselves Online

This year has completely changed the way the world does business. It’s not enough that a pandemic has created havoc on every aspect of the organization, it has also required companies and their leaders to step up and publicly state their values and take a stance on politically- and socially-charged issues in a way none of us has ever experienced.