Crisp solutions
Brand Communications Defense and Intelligence
We partner with Brand Communications visionaries charged with defending the brand reputation of their enterprises, enabling them to rapidly respond to damaging incidents and issues before they become a full-blown crisis.
Prevent the next crisis from emerging online
Corporate reputation and executives are more exposed online today than ever before. Whether intentional or not, publicly created harmful content can spread to millions of people across the globe within a matter of minutes. This can cause untold damage to business operations, regulations and financials. Communications leaders and their teams require the latest intelligence on incidents and issues before they become a full-blown crisis.
By effectively monitoring for all potential online harms, communications teams can:
Stay ahead
Stay one step ahead of special interest groups, rogue journalists, disgruntled employees and social influencers.
Remain vigilant
Remain vigilant about incidents and issues spreading online that involve products, services, supply chains or CSR initiatives.
Keep alert
Alert internal stakeholders immediately about fraudulent or illegal activity, and physical, digital or cyber before they can inflict serious damage.
How we can help
We've designed a world-class, enterprise-grade suite of solutions that delivers real-time monitoring and rapid reporting 24/7/365. Our solutions predict an incident or issue, interpret its scale and help communications teams react fast to fight it.
Defense solutions
Crisis defense
Real-time 24/7/365 monitoring and intelligent reporting on the people, groups and organizations that represent a risk to an organisation to ensure they are first to know about issues and incidents that have the potential to explode into a crisis and negatively impact corporate reputation and finances.
On-demand Crisis Defense
On-demand, real-time 24/7/365 monitoring and intelligent reporting on issues resulting from a specific critical incident, ensuring they are first to know about any ongoing or new developments that have the potential to extend or increase the veracity of that critical incident.
VIP Wellbeing Defense
Real-time 24/7/365 monitoring and intelligent daily reporting for Communications and Marketing teams on toxic and abusive messages directed at the social media accounts of named VIPs representing the organization in order to allow proactive psychological wellbeing action.
VIP Communications Defense
Real-time 24/7/365 monitoring and intelligent reporting for Communications and Marketing teams on named VIPs representing the organization to detect adverse outbound messaging that could damage corporate reputation or finances by association.
Intelligence solutions
Paid influencer intelligence
Deep-dive investigative intelligence on the public social footprint, reports and chatter related to potential paid influencer and brand ambassadors.
Market intelligence
Deep-dive intelligence and insight on competitors and topics impacting their industry.
Period of interest
Deep-dive intelligence and insight on topics of discussion related to a specific period of time following an incident or associated with an event.
In recent years a number of high-profile luxury fashion brands have found themselves at the center of controversy, especially on social media.
Unfortunately, the traditional monitoring tools the company had in place couldn’t provide the defense needed to prevent them from becoming a public safety or brand reputation issue.
When these risks surface online they not only disrupt business operations, they can also erode brand trust.
Failure to remain compliant with these standards can result in fines, the shutdown of marketing activities and increased industry regulations.
Always first to know, always first to act
Crisp Brand Communications Defense and Intelligence is built on our real-time knowledge graph, which acts as an early warning and threat intervention system, discovering, tracking, rapidly alerting and removing harmful content shared across the open, deep, dark social web and messaging apps. Our technology is used by a global team of experts specializing in signals intelligence, linguistics, big data, AI, human intelligence, psychology, data protection, and law and regulation. This industry-leading capability ensures communications teams and their executive leadership are the first to know about an emerging incident or issue, so they can be first to act.
Delivering early warning-risk intelligence as a service
Whether occurring in the open, on the deep, dark social web, or on messaging apps, we tailor our enterprise-grade solutions to the needs of communications teams and their executive leadership guaranteeing you’re the first to know and act. As your partner in early-warning risk intelligence, we remain in close contact via phone, SMS, email or company internal chat applications, aligning our teams with your internal crisis management plans and escalation protocols.
- Escalation in minutes
- Multiple languages
- 24/7/365 protection
- Global coverage
- Enterprise wide
- No false alarms, guaranteed
The highest standard in Brand Communications Defense and Intelligence
At Crisp, we guarantee you’ll always be first to know and act. Join the hundreds of other enterprises who trust us to protect their combined $4.5 trillion in market capitalization with early-warning risk intelligence as a service. Find out why Crisp is the highest standard in Brand Communications Defense and Intelligence today.